GDC Europe 2016 Schedule

View, browse and sort the ever-growing list of GDC Europe sessions by pass type, track, and format. With GDC Europe Session Scheduler, you can build your schedule in advance and access it during the show via export or with the GDC Europe Mobile App. Sessions do fill up, so please arrive early to sessions that you would like to attend. Adding a session to your schedule does not guarantee you a seat.

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  • Data and Insights in the VR Market

    Speaker:
    Location:  Congress Saal 2, 4th Level
    Format: Lecture
    Track: Business, Marketing and Management
    Pass Type: Student Pass, All Access Pass - Get your pass now!
    Vault Recording: Video
    Audience Level: Intermediate

    As anyone who saw the long lines at the GDC's VRDC this past March knows, developer excitement surrounding VR is incredibly high. However, while the industry is bullish on the long-term potential of VR, there is much less certainty about the path to get there. There are many barriers to the mainstream adoption of VR, and one only needs to look at the high variability in expert forecasts to see the industry uncertainty.

    In this talk, EEDAR's Patrick Walker, presents a prediction on the future of VR by examining consumer gaming motivations and engagement in early VR adopters in the context of other platforms and business models. What factors currently influence where VR fits into the ecosystem but will evolve and what factors are more innate to the experience?

    These questions will be explored with EEDAR VR data from a variety of sources, including their monthly global consumer tracker PlayerPulse and the EEDAR game database.

    Takeaway

    Talk attendees will leave with valuable consumer data and insights that will help them make better business decisions when designing, marketing, and distributing their next project. The data and insights presented will be valuable whether the attendee is an indie developer or an executive at a large publisher.

    Intended Audience

    The presentation is relatively broad and does not require an in-depth knowledge of any one facet of the gaming industry. However, the talk is best suited to someone in the games industry with at least several years of experience and general knowledge of the overall gaming landscape.