GDC Europe 2016 Schedule

View, browse and sort the ever-growing list of GDC Europe sessions by pass type, track, and format. With GDC Europe Session Scheduler, you can build your schedule in advance and access it during the show via export or with the GDC Europe Mobile App. Sessions do fill up, so please arrive early to sessions that you would like to attend. Adding a session to your schedule does not guarantee you a seat.

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  • Turning David into Almost Goliath: Paradox Interactive's Journey

    Speaker:
    Location:  Offenbachsaal, 1st Level
    Format: Lecture
    Track: Business, Marketing and Management, Design
    Pass Type: Student Pass, All Access Pass - Get your pass now!
    Vault Recording: Video
    Audience Level: All

    Everyone starts somewhere. Paradox Interactive started as a small studio that made weird PC games for small dedicated audiences. Today, Paradox is a medium sized publisher making weird games for a bigger, but still dedicated, audience.

    Having built its business largely by looking at what everyone else is doing and running head first in the opposite direction, Paradox Interactive's journey provides plenty of lessons from mistakes and successes in a market that is more homogeneous, but still rife with niches than ever before.

    Today there are more mini Paradoxes about to go on the same journey; learn from their many, many mistakes.

    Takeaway

    • How to grow/mature as a small studio/publisher.
    • How to adapt to trends and an ever changing industry.
    • How to build a brand and a loyal following.
    • Carving out a niche and beating the sharks at their own game.
    • Thriving in the "Dead PC market"
    • Building a business with a marathon mindset.

    Intended Audience

    Team leads, CEO's of small companies or anyone trying to swim against the current. For this talk to make sense and be useful, you need to have a very clear idea of what you want to achieve, but don't know what the best path is.